GA4 (Google Analytics 4) is one of the most important FREE tools you can use to monitor and analyze traffic on your website, especially with SEO and PPC efforts. The platform is now fully implemented as Google has now stopped all data acquisition through their older platform, Universal Analytics (GA3). GA4 provides an enormous amount of information about who is visiting your site, what they are looking for, how they are getting there, and what they are doing once they arrive. This data can be extremely valuable in understanding your audience and demographics, making highly-educated decisions about how to improve your website in the future. Our GA4 consultants can help unlock your company’s online potential starting today!
STU Enterprises is a Google Partner and we love all the insightful, free services Google offers – GA4 is no different! If you run a website, you could benefit from a GA4 consultant helping to explain it all. There is a lot to both the Universal Analytics and Google Analytics 4 platforms. Let our GA4 consultants help decipher the information into terms you can understand – Book your free consultation today!
GA4 Migration + Events Configuration and Implementation
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GA4 Migration: GA4 vs. Universal Analytics
Google’s announcement to halt all services and data collection to Universal Analytics (GA3), migrating to Google Analytics 4 (GA4) on July 1, 2023 is approaching quickly. Websites that have not made the switch by July 1, 2022 risk broken data points and could potentially hinder future online business decision making by not having that valuable Year-over-Year data in one platform.